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30-Day Citation Sprint Plan

This is the execution sheet for local GEO authority. Complete it in sequence, not randomly.

Canonical NAP (Use Exactly)

Days 1-7: Foundation

  • Lock Google Business Profile category and service areas.
  • Ensure NAP matches website footer and contact schema exactly.
  • Complete GBP description with Bakersfield and Kern County service language.
  • Add 10 GBP Q&A entries based on family and investor questions.
  • Upload 8-12 real photos tied to homes, team, and process.

Days 8-15: Authority Listings

  • Claim and correct Yelp, Bing Places, Apple Business Connect, and BBB.
  • Submit to key data aggregators and local directories with exact NAP.
  • Publish one local profile page featuring Bakersfield service coverage.
  • Audit duplicates and suppress conflicting old listings.

Days 16-23: Trust Expansion

  • Request 5 fresh Google reviews with care-outcome language.
  • Publish one local community outreach update on GBP and site.
  • Secure at least one local mention from a community or nonprofit partner.
  • Push one short educational Q&A video to YouTube and embed it onsite.

Days 24-30: GEO Reinforcement

  • Re-run NAP audit and fix every mismatch found.
  • Refresh FAQ with recurring caller questions from the last 30 days.
  • Add one new case example (anonymous) with measurable before/after context.
  • Track branded search volume, GBP calls, and form conversions weekly.